Images
We created a series of image treatments to be used across the brand to provide a consistent brand look and feel.
Talent Festival 2019
The skills festival for the digital sector
Client
Wired Sussex
Services
Branding, Digital, Print, Event, Campaign
The Story
Now in its third consecutive year, Talent Fest is the largest digital skills festival in the South spanning three days.
We rolled out a new colour palette, typography, logo and imagery for 2019 which had had really positive feedback. We worked closely with Wired Sussex to align their communications, advertising and the event graphics and created a printed guide to the event.
We increased the vibrancy by using the brand colours in a new way, adding a gradient map to help increase contrast and energise the imagery. We used photos focusing on people to help show the Talent Fest’s wide audience and appeal. We made templates to easily apply the treatment to create a cohesive set of brand images.
Social Images
We created a suite of social media banners and assets in varying layouts and colour combinations. We built these as editable templates to allow messaging and sponsor logos to be easily added and express the brands personality.
Guide
In addition to way finding and scheduling, the 2019 guide incorporated helpful sections for notes and appointment times.
Drag
Other Collateral
We also produced T-shirts, flyers, pull-up banners, Way finding signage, Environmental branding and posters
