Red7

Bespoke Travel and Events for all Occasions
Client

Red7

Services

Branding, Website, Print, Social Media, Magazine, Brochure, Vouchers

The Story

Bespoke group travel

Red7 is an independent travel agent for groups. They specialise in occasion travel, meaning they help people organise transport, accommodation and activities for any type of celebration or get-together.

Red7 saw that their existing business, focuesd on Stag and Hen dos had a problem where they were locked in a price race to the bottom. They switched focus to luxuary group travel, drawing on their years of group travel experience.

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Rebrand

We rebranded the business, re-using a historic logo and building a visual language that told the story of luxury group travel and focused internal and external audiences on the new direction.

Unconventionally we lead the rebrand with a beautiful print magazine called Getset. This is how the new brand was launched internally, alongside a new website.

Getset magazine features top destinations and activities around the world with informative editorial written by travel writer Ruth Elkins.

The magazine is printed on an uncoated paper giving it a luxury feel and setting it apart from other glossy brochures and magazines.

You can download it from the Red7 website

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Website

We designed and built a new website from the scratch, inviting visitors to engage with the expert team for help organising their trip.

It features full screen images and video and smart search and was built on the WordPress platform. It is straightforward to edit the pages and create new destination or occasion pages.

You can explore the site at red7.co.uk

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Other Collateral

We also produced T-shirts, flyers, pull-up banners, Way finding signage, Environmental branding and posters